neat: branding to the 15%

What is Gluten anyway? Gluten is a storage protein found in wheat grain. Gluten intolerance and Celiac disease combined affect about 15% of our population. Many brands already directly cater to a gluten free lifestyle, from food to beauty products; but the industry is growing and these brands are looking for a way to stand out against the competition. These package designs communicate their specific product attributes in a compelling way. In doing so, the designs enhance the brand’s overall authenticity, a sure way to build a loyal connection with the audience.1: www.cooqiglutenfree.com 2: www.gfsoap.com 3: www.daiyafoods.com4: www.dovesfarm.co.uk 5: www.behance.net/Joeyt 6: www.bouncefoods.com