MOORE’S HOT SAUCE

Packaging

PROJECT

Moore's Hot Sauce packaging

TYPE

CHALLENGE

Our goal was to develop a fresh look that captured the fiery and distinct flavors of a new line of hot sauces while staying true to the Moore’s brand heritage.

SOLUTION

We felt these sauce bottles should overflow with intrigue, so we helmed a photoshoot to reveal just a bit of the concealed heat of the peppers within. Together with a deep and stark backdrop, juicy splashes, and frontier typography, we created an identity for Moore’s Hot Sauce that’s as irresistibly enticing as the product.

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